MIKO

Packaging concepts for Miko, a premium cat food for the discerning pet lover.

process

Approached by a major pet product retailer, I was tasked to create packaging concepts for Miko, a new line of premium cat food. The client wanted to bring the packaging to life with the idea of ‘Cat-as-Foodie’, likening the brand to a trendy food truck. Using this as inspiration, I created two iterations injected with a casual luxury for a judicious feline and their loving owner.